Curriculum
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1
Welcome
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(Included in full purchase)
How to use this course
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(Included in full purchase)
Before we begin...
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(Included in full purchase)
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2
Introduction
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(Included in full purchase)
Essential marketing elements for your business introduction
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(Included in full purchase)
What is marketing
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(Included in full purchase)
Goals exercise
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(Included in full purchase)
Market analysis for you business
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(Included in full purchase)
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3
Understanding your customers and competitors
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(Included in full purchase)
Understanding your customer
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(Included in full purchase)
Define your customer persona
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(Included in full purchase)
Customer persona exercise
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(Included in full purchase)
Define your value proposition
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(Included in full purchase)
Value proposition exercise
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(Included in full purchase)
Understanding your competitors
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(Included in full purchase)
Understanding your competitors exercise
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(Included in full purchase)
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4
Engaging your audience
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(Included in full purchase)
Engaging your audience
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(Included in full purchase)
Developing a marketing strategy
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(Included in full purchase)
The four Ps of marketing
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The four Ps of marketing exercise
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(Included in full purchase)
Marketing strategy template
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(Included in full purchase)
Developing a marketing plan
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(Included in full purchase)
12 month marketing plan template
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(Included in full purchase)
Business tools and their impact
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(Included in full purchase)
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5
Conclusion
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(Included in full purchase)
Thank you
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(Included in full purchase)
Before you go...
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(Included in full purchase)
What's included in this course
Online self-paced learning that suits you
Learn at your own pace with over 30 minutes of engaging video content and audio narration. Tailor your learning experience to fit your schedule, with the flexibility to pause and resume whenever you want. You will have access to the course for 90 days, allowing you to revisit the modules and lessons at any time during this period.
Resources that support you
Unlock your marketing potential with practical exercises and tailored templates to develop a robust marketing strategy and plan for your business.
Certificate of completion
Upon successful completion of the course, celebrate your achievement with a personalised certificate sent directly to your inbox.
Elevate Your Marketing Skills
In this course, we'll guide you through the essential steps to create a successful marketing strategy and plan to grow your business. Join us to gain insights into crafting effective strategies, identifying target audiences, and enhancing your business reach to confidently achieve your business goals.
Unlock Your Marketing Potential
Discover how to optimise your business's marketing goals and harness the impact of market analysis.
Unlock valuable customer intelligence
Learn the power of customer insights and competitive analysis to drive your business forward with impactful marketing strategies
Practical Marketing Strategies for Growth
Discover effective marketing strategies to create a marketing strategy and plan to engage your audience and achieve measurable growth.
Maximize Your Marketing Potential
Enroll in the course today and equip yourself with the expertise and tools to craft a successful marketing strategy and marketing plan for your business.
£79.00